7 Steps To Do Blog Marketing For Your Business

A lot of small businesses either spend way too much money on online marketing or are so afraid to spend money that they don’t try at all.

Although it is true that things online aren’t always free, it is also true that there are some smart ways for any business not to break their budget when trying online marketing.

So here are a few things you can do to stay online and on a budget:
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Start a blog
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Regardless of your business and niche, you can still run a blog. There are a lot of free websites that can host your blog, so you don’t have to spend that much to have one. The traffic and visitors from your blog can be converted into leads, and it is also the easiest way to monitor your potential customers. You can create a professional-looking blog or website in just an hour. You should read my blog post (HOW TO START A BLOG AND GET PAID: BUSINESS BLOGGING AT ITS BEST).

Comment on popular blogs and websites related to your niche
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​A great way for your website or blog to become popular is to comment on other blogs that are related to or complimentary to your own. For this strategy to work, you have to leave insightful and substantial comments on your blog or website.

Utilize message boards
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We all know that message boards are a bit too conventional and boring, but the thing is, they’ve been around for years and people are familiar with them, meaning they are an effective way to reach your market. This is especially true if your target audience is on the older side and not millennials. There are millions, maybe even billions, of message boards online for almost every niche.

Optimize your blog/website for search engines
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​Google is the most popular website on the internet. No internet user has never heard of this before, so using it to make your blog or site popular is a no-brainer. Through search engine optimization (SEO), you can rank higher in Google, so you can get more traffic to your site.

Add a location to your blog posts
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If you are paying close attention, you’ll notice that search results are becoming more and more personalized. The results are getting closer and closer to your location. So it’s great to claim locations that are closer to where your target market is for them to see your blog posts and updates stats.

Answer questions
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Based on forums and answer-question sites like Yahoo Answers or Quora, it is obvious that people need help. If you can answer questions that are related to the products or services that your business provides, you can get new customers. You can find these customers on forums and question sites.

Use social networking sites
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Everything from Instagram to Facebook to Twitter to Google Plus is a popular and effective social networking site that you can use to make your business more popular. Create profiles for each of those sites and other popular social media sites because they are a good way to stimulate traffic on your blog and website. This is also a good way for you to find more customers.

There you go! Now that you know that you don’t have to break the bank to take your business online, there’s no excuse for you to not try online marketing.